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Online Marketing Basics

Hello and welcome to Online Marketing Basics here at Getting You Richer!

Are you like most other people and want to make a lot of money without ever having to put on an over priced suit and going to an under sized office? Do you dream of financial independence and to be successful?  Do you worry about the economy even more so these days, than last year?  Continue reading to find out how, as an online marketer, you can make things happen for you.

As an online marketer, there are two very important things you NEED know about affiliate marketing.

First, and most importantly, you need to remember that CONTENT IS KING. You must learn how to make your own content and how to make sure you come up with quality, unique stuff. It needs to captivate the people that are interested in the topic and keep them coming back.  Getting people to look at your website is not hard, however getting them to read more than the first couple of words is a bit more difficult.

You still with me?

Second, you need links that point to your website from someone else's.  Doing so will help bump you up in the search engine results. Think about when you search for something, how often do you continue looking past the first page of results?  Exactly, that's where you want to be, on the first page.  You need to make sure the links on other websites are always from web pages that have the same topic as the pages they link to, otherwise you are going to work hard just to lose points with the search engines and that needs to be avoided. 

OK, so how do you make those two things happen?  Here's how to get this all started:

Get in on a niche market, meaning a specific topic, try not to be too broad.  For instance, if you want to market home improvement, there is a lot of different aspects of that subject.  Try narrowing down to a niche of home improvement, like painting and wall covering for example. Identify a few topics about your niche subject and start writing about them. Put about ten articles up on your website, get the direct links for each one of them, and then keep your eye on them and see if people enjoy reading them or not by watching each pages' traffic. Once a day try to re-read at least one of your articles and see if your writing is clear and if the basic ideas stand out from the rest of the text and are easy to grasp by everyone, not just you.  Focus on tailoring the articles with little traffic by incorporating some of the "better" content on the high traffic pages.  Figure out what it is that is making the good articles better than others, and adjust.

After a couple weeks of doing this go back to your first articles and re-read them once again. You may be surprised at how poorly and unclear these were written. Writing the articles will get easier the more you do it.  You should feel free to re-write them, or to write new articles that will focus on the same topics and offer the same solutions, this time with a different approach and style. Don’t worry about being 100% original every time because this is not going to happen. Focus on making the articles clear and understandable.

After a while you will notice that your site is getting a lot more traffic because of all the content you have written and put up. Remember, keep it simple.  Make sure all of your pages can be accessed with ease.  Not everyone will be reaching your website directly on the main page. Making your website easy to navigate will insure people staying for more than just a few seconds.

Also, having a website that doesn’t look too fancy or high tech, but has a ton of great content lets people know that you are a real person and that you aren’t trying to pull anything funny.  Big marketing campaigns, flashy banners, and creative ads are nice and all, but nobody really needs them. Just write some good articles and get the articles linked on some other websites. Then you write more articles and you get more links. Keep repeating this over and over until your site becomes a required daily stop for everyone who needs to be well-informed on the topic you’ve chosen to write about. The links on other pages and the people clicking on them will give you good ratings and the original content you have made will make you more than just another website, you will be unique!

When you write articles, put in a lot of keywords for search engines to find, but don’t over use them or use them blatantly.  Nobody wants to read lists of words separated by commas.  Also, make sure your links to the merchant websites stand out on your page and get other websites to link to your site.  

That’s the secret to making money on the Internet. There it is, the list of things you need to do in order to become successful at affiliate marketing on the Internet. Think it sounds pretty easy? Well, it is, but not as easy as you’d expect. What you need to do is to write good articles that really answer the questions your readers have in mind. This means finding a topic, becoming very very acquainted with it, and knowledgeable about it, and putting together possible solutions to the questions your readers have. Another tip, if it's interesting to you, it will be easier to write about.  Choose a topic that you find interesting.

Keep yourself up to date on the new trends within your niche.  Keeping up with new releases based on your subject will not only keep your website fresh with new items to sell, it will also keep your visitors coming back for your trusted review of these new items. Like I said before, content is king, without it you have nothing more than a blank page.

For a much more in depth and realistic strategy to making money online, visit http://www.makingyouricher.com. This online marketing program covers a lot of affiliate marketing fundamentals.

Thank you for your time and please don't forget to subscribe so that you will be informed when I have new information to share about making some extra money from home.


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